How to Make a Product Featured in WooCommerce: A Comprehensive Guide

If you’re running an online store on WooCommerce, you know how important it is to highlight your best products. One effective way to do this is by making them featured products. Featured products are not only more visible to potential buyers but also create a focal point for your marketing efforts. In this comprehensive guide, we’ll walk you through the steps to make products featured in WooCommerce, optimizing your online store for success.

Why Feature Products in WooCommerce?

Before diving into the steps, let’s explore why you should consider featuring products:

• **Increased Visibility**: Featured products are prominently displayed on your homepage or specific landing pages, capturing the attention of visitors.
• **Boosted Sales**: Highlighting popular or high-margin items can drive sales and improve your store’s overall profitability.
• **Brand Promotion**: Featuring products can enhance brand awareness by showcasing your latest or most popular offerings.

Steps to Make Products Featured in WooCommerce

Step 1: Access Your WordPress Dashboard

To begin, log in to your WordPress dashboard. This is the central hub from which you manage your WooCommerce store.

Step 2: Navigate to the Products Section

Once inside your dashboard, follow these steps:

• Hover over the **’Products’** tab in the left-hand menu.
• Click on **’All Products’** to view your entire product catalog.

Step 3: Select the Product to Feature

In the list of products, locate the ones you want to feature. You can use the search bar to quickly find specific products.

Step 4: Mark the Product as Featured

To mark a product as featured, follow these steps:

• Hover over the product name you wish to feature.
• Click on the **’Quick Edit’** option.
• In the Quick Edit settings, you’ll find a checkbox labeled **’Featured’**. Check this box to make the product featured.
• Click **’Update’** to save your changes.

Repeat this process for any additional products you’d like to feature.

Alternative Method: Using WooCommerce Product Settings

You can also make a product featured by editing the product directly:

• Click on the product name to open the **full product edit** page.
• Scroll down to the **’Product Data’** section.
• Find the **’Catalog Visibility’** option and select **’Featured’** from the dropdown menu.
• Click **’Update’** to save the changes.

Displaying Featured Products on Your Store

Using the WooCommerce Featured Products Block

WooCommerce provides a simple block to showcase featured products:

• Navigate to the **’Pages’** or **’Appearance’** section, depending on your theme.
• Edit the page where you want to display featured products.
• Add a **’Featured Products’** block using the block editor.
• Customize the block settings to define the number of products displayed and their layout.

Customizing with Widgets

For themes that support widgets, you can also use the ‘Featured Products’ widget:

• Go to **’Appearance’** > **’Widgets’**.
• Drag and drop the **’Featured Products’** widget to your desired widget area (e.g., sidebar or footer).
• Configure the settings to suit your display preferences.

Best Practices Explore this article on How To Show Related Products In Woocommerce for Featuring Products

• **Select Strategically**: Choose products based on popularity, seasonal relevance, or high profit margins.
• **Rotate Regularly**: Update Explore this article on How To Import Products From Aliexpress To Woocommerce your featured products periodically to keep your store fresh and engaging.
• **Highlight Promotions**: Use featured products to promote special offers or new arrivals.

Conclusion

Featuring products in WooCommerce is a powerful strategy to enhance your online store’s visibility and sales. By following this comprehensive guide, you can easily make products featured and leverage Check out this post: How To Add Category Filter In Woocommerce their potential to captivate your audience. Remember to regularly update and strategically select featured products to maximize their impact.

By implementing these steps, you ensure that your WooCommerce store remains competitive and optimized to attract and convert more customers. Start featuring products today and watch your online store thrive!

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With this guide, you now have a complete understanding of how to make products featured in WooCommerce. Implement these features and watch your products shine in the spotlight they deserve!