How to Add Featured Products in WooCommerce: A Comprehensive Guide

If you’re running an online store with WooCommerce, highlighting featured products is crucial for drawing attention to your best offerings. Featuring products can increase sales and enhance the user experience by showcasing your top items. In this guide, we’ll walk you through how to add featured products in WooCommerce, incorporating essential tags such as add, features, products, and WooCommerce. By the end of this article, you’ll have a clear understanding of how to effectively showcase your top products.

Understanding Featured Products in WooCommerce

Featured products in WooCommerce are items you want to highlight to your customers. These could be new arrivals, best sellers, or products on special promotion. Featuring products helps boost visibility, making it easier for customers to find and purchase them. WooCommerce provides a straightforward way to feature products, ensuring you can manage your store efficiently.

Steps to Add Featured Products in WooCommerce

Step 1: Access Your WordPress Dashboard

To start, log into your WordPress dashboard. This is where you’ll manage all aspects of your WooCommerce store, including your featured products.

Step 2: Navigate to Products

Once you’re in the dashboard, hover over the Products tab in the left-hand menu. Click on All Products to view the entire list of products available in your store.

Step 3: Select the Product You Want to Feature

Scroll through your list of products and decide which items you want to feature. You can use the search bar to quickly find a specific product if you have a large inventory.

Step 4: Mark the Product as Featured

To mark a product as featured:

• Locate the **star icon** next to the product’s name in the product list.
• Click on the star icon to mark the item as featured. The star will turn blue, indicating that the product is now featured.

Alternatively, you can edit a product directly:

• Click on the **Edit** button under the product name.
• In the product’s edit page, locate the **Product Data** section.
• Click on the **Inventory** tab.
• Check the box labeled **Featured**.

Step 5: Save Your Changes

After marking the product as featured, ensure you click Update to save your changes. This will update the product’s status and ensure it is displayed as a featured product on your store.

Displaying Featured Products on Your WooCommerce Store

Once you’ve marked products as featured, it’s essential to display them effectively on your store. Here are some ways to showcase your featured products:

Use a Shortcode

WooCommerce provides a shortcode to display featured products on any page or post. Insert the following shortcode where you want the featured products to appear:

 


	
WooBeWoo top
Rated 5.00 out of 5
	$15.00

	
	Compare


	
Product compare
	

		
	
	

		products
	



 

This code will display four featured products in a four-column layout. Adjust the per_page and columns values to suit your design preferences.

Add a Featured Products Widget

If your theme has a sidebar or widget area, you can use the Featured Products Widget:

• Navigate to **Appearance > Widgets**.
• Find the **WooCommerce Featured Products** widget.
• Drag and drop it into your desired widget area.
• Configure the widget settings, such as the number of products to display.

Customize Your Homepage

Many WooCommerce themes come with a homepage builder or customization options. You can add a Featured Products section to your homepage, ensuring it captures visitors’ attention as soon as they land on your site.

Best Practices for Featuring Products

To make the most of Discover insights on How To Set Up Woocommerce your featured products, consider the following best practices:

• **Select Products Strategically**: Choose products based on sales data, customer interest, or promotional campaigns.
• **Update Regularly**: Rotate your featured products periodically to keep the selection fresh and engaging.
• **Optimize Product Pages**: Ensure featured products have compelling descriptions, high-quality images, and clear pricing.

Conclusion

Adding and displaying featured products in WooCommerce is a simple yet effective strategy to enhance your store’s appeal and drive sales. By following this comprehensive guide, you can easily mark and showcase your best products, taking advantage of WooCommerce’s robust features. Remember to keep your product selection dynamic and optimized for SEO to maximize your store’s potential.