How To Display Featured Products In Woocommerce

How to Display Featured Products in WooCommerce: A Comprehensive Guide

WooCommerce is a powerful tool for e-commerce sites, allowing you to create an online store with ease. One of the most effective ways to promote your offerings is by showcasing featured products. Displaying these products prominently can increase visibility and drive sales. This guide will walk you through the steps to display featured products in WooCommerce, utilizing its features efficiently.

Why Feature Products in WooCommerce?

Featuring products Discover insights on How To Print Invoice From Woocommerce on your WooCommerce store provides numerous benefits:

Enhanced Visibility: Featured products are highlighted, attracting more customer attention.
Increased Sales: Promoting select items can boost sales, especially for new or high-margin products.
Improved User Experience: Customers can quickly see top products, making it easier to make purchasing decisions.
SEO Benefits: Featuring products can improve site structure, helping search engines understand what’s important on your site.

Setting Up Featured Products in WooCommerce

To begin displaying featured products in your WooCommerce store, follow these steps:

Step 1: Selecting Products to Feature

1. Navigate to Products: In your WordPress dashboard, go to Products > All Products.

2. Edit Product: Choose the product you want to feature and click Edit.

3. Set as Featured: On the right side, in the Publish box, you’ll see a checkbox labeled Featured. Tick this box to mark the product as featured.

4. Save Changes: Click Update to save your changes.

Step 2: Displaying Featured Products

Once you’ve selected your featured products, it’s time to display them on your site. Here’s how you can do it:

#### Using WooCommerce Shortcodes

WooCommerce offers shortcodes to easily display featured products. The most common shortcode is `

WooBeWoo top
Rated 5.00 out of 5
$15.00 Compare
Product compare

products

 

	WooBeWoo top
Rated 5.00 out of 5
	$15.00

	
	Compare

per_page: Defines the number of products to display.
columns: Sets the number of columns to display products in.

Add this shortcode to any page or post where you want the featured products to appear.

#### Adding Featured Products to a Widget Area

You can also display featured products in widget areas such as sidebars or footers:

1. Go to Appearance: Navigate to Appearance > Widgets.

2. Add Widget: Drag and drop the WooCommerce Featured Products widget to your desired widget area.

3. Configure Settings: Set the title, number of products, and columns as needed.

4. Save: Click Save to apply the changes.

#### Customizing with Page Builders

If you’re using a page builder like Elementor or WPBakery, you can easily add featured products using built-in WooCommerce modules:

Elementor: Use the WooCommerce Products widget and set the query to display only featured products.
WPBakery: Add the WooCommerce Products element, and filter products based on their featured status.

Enhancing Featured Products Display

To make your featured products stand out, consider these enhancements:

Customize Product Layout

Use Custom CSS: Tailor the appearance of your featured products using custom CSS. This can make them more visually appealing and consistent with your brand.
Add Badges: Use plugins or custom code to add badges like “Featured” or “Best Seller” to your products.

Optimize Product Descriptions

SEO-Friendly Descriptions: Ensure your product descriptions are SEO-optimized with relevant keywords.
High-Quality Images: Use professional images to enhance product appeal.

Implementing Product Reviews

Encouraging customer reviews can significantly impact purchasing decisions:

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Enable Reviews: Go to WooCommerce > Settings > Products and enable product reviews.
Showcase Reviews: Use plugins to display reviews prominently on product pages.

Best Practices for Featuring Products

To maximize the impact of your featured products, follow these best practices:

Regular Updates: Change featured products regularly to keep the section fresh and engaging.
Diverse Selection: Feature a mix of new arrivals, best sellers, and seasonal items.
Monitor Performance: Use analytics to track the performance of featured products and adjust your strategy accordingly.

Conclusion

Displaying featured products in WooCommerce is an effective strategy to enhance visibility and boost sales. By utilizing the platform’s built-in features and following best practices, you can create a compelling showcase that attracts and engages customers. Regularly updating your featured products and optimizing their presentation will ensure your WooCommerce store remains dynamic and successful.

By implementing these strategies, you’ll not only improve the user experience but also optimize your store for search Discover insights on How To Get Product Short Description In Woocommerce engines, ultimately driving more traffic and sales to your business. Embrace the power of WooCommerce and let your featured products shine!